, , , ,

Adult coloring books are here! What – you haven’t heard about this trend? It’s been covered by everyone from the Huffington Post to Business Insider.

Johanna Basford, a commercial illustrator and the creator of Secret Garden and Enchanted Forest, two of the most popular books, shared her insight about their popularity:

“I think it is really relaxing, to do something analogue, to unplug. Being “in flow” or immersed in a task like coloring seems to help soothe many people, from investment bankers to busy mums. Some time spent with the simple task of adding color to the page and creating something beautiful really seems to appeal to people.

There’s also the nostalgia factor. Chances are last time you spent an hour or so coloring in, you didn’t have a mortgage and you weren’t worried about a nagging boss or the financial crisis. Coloring in seems to help people think about a time when life was simpler and more carefree.”

Whether you’re honing your art or just letting your inner child take over for the day, check out adult coloring books – Amazon has over 300. Now that Spring is officially here, it’s the perfect moment to happily color the afternoon away under a tree.